Internet Retailing Expo

2017 Workshops

Workshops Background

Hero background


Bunting - The most dangerous product recommendation mistakes that hit large retailers - and how to fix them

Workshop Room 1, 5 April



We all know personalised product recommendations can significantly raise conversions and order values. Most E-commerce Managers and CMOs believe that any type of recommended content will lift sales, providing it is reasonably accurate. Unfortunately, this isn't always true. In reality, unless you know about these common mistakes, your recommendations may be harming your sales, rather than driving an increase.

Are you making any of the key mistakes? 

Today Stephen Tucker, CEO of Bunting, shares with you his most powerful pieces of advice from working with e-commerce brands for 15 years. 

 Workshop take aways:

- Discover if your site is losing money

- Learn how to fix damaging conversion leaks

- Learn how to cross-sell and up-sell for maximum revenue increase

- Practical tips to implement straight away

- Examples from top retailers

Pre-Select Workshop Book a Meeting Add to my schedule


Chrissie Woods
1 Hardman Boulevard, Manchester, M3 3AQ, UNITED KINGDOM
  • I love IRX it has that great mix of interesting sessions and speakers, as well as a good exhibition filled with new suppliers and new technologies – it’s a great time out of the office!
    Sarah Stagg
    Director of Digital Product, House of Fraser
  • IRX is a must attend event, I’m here every year. It’s a great venue… really convenient venue and a lot of great exhibitors.
    Stuart McMillan
    Deputy Head of eCommerce, Schuh
  • The thing about IRX is the consistency, it’s now a very well established show, it’s well-known within our industry and for me what’s interesting, is that it attracts a lot of established businesses that want to do even more and get even bigger.
    Julian Wallis
    Head of Sales UK & Ireland, Ingenico ePayments
  • I think it’s one of the biggest events of the year, I’ve actually come over from Sweden to be here today and it seems like it’s bigger than ever before.
    Kieran Clinton-Tarestad
    Global Head of eCommerce, GANT
  • This is one of the best places from a networking perspective to meet new people.
    Mike Durbridge
    Omni Channel Director, B&Q
  • IRX I always find useful. It’s one of the biggest exhibitions for the internet retailing space.
    Neil Sansom
    CEO, Woolovers



Hall 9
The NEC Birmingham

Gold Sponsors


Silver Sponsors

Silver Sponsors


Clarion LogoT: +44(0)20 7384 7802  E:

The InternetRetailing Expo is organised by Internet Retailing Events, registered in England and Wales, Company Number 07081797, VAT No. GB 843845601 
Registered Office: Bedford House, 69-79 Fulham High Street, London, SW63JW, United Kingdom
Internet Retailing Events is a subsidiary of Clarion Events Limited.