Internet Retailing Expo

  • Incorporating:
  • EDelivery Expo


Clinics Background

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3 steps to get started with and master web analytics


We live in a digital world, so having a website today is a given, and hardly an opt-in. Therefore, it is easy to forget WHY you have a website and WHAT you want to achieve with it and your online presence. Adding to the confusion is the often overwhelming amount of available data and the risk of “analysis paralysis”. Website analytics data is the same as any data – it takes time to process. Scoping and structuring your approach is therein key to being successful and avoiding wasting valuable resources. 

•             Determine website goals and set KPIs

•             Define the most-wanted actions your visitors should take

•             Analyse the right data points

•             Integrate your findings and put the right data into the hands of the right people

•             Work with analytics and not break the bank

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Siteimprove Regus Offices, , 3 More London Riverside, London, SE1 2AQ, UNITED KINGDOM
  • I love IRX it has that great mix of interesting sessions and speakers, as well as a good exhibition filled with new suppliers and new technologies – it’s a great time out of the office!
    Sarah Stagg
    Director of Digital Product, House of Fraser
  • IRX is a must attend event, I’m here every year. It’s a great venue… really convenient venue and a lot of great exhibitors.
    Stuart McMillan
    Deputy Head of eCommerce, Schuh
  • The thing about IRX is the consistency, it’s now a very well established show, it’s well-known within our industry and for me what’s interesting, is that it attracts a lot of established businesses that want to do even more and get even bigger.
    Julian Wallis
    Head of Sales UK & Ireland, Ingenico ePayments
  • I think it’s one of the biggest events of the year, I’ve actually come over from Sweden to be here today and it seems like it’s bigger than ever before.
    Kieran Clinton-Tarestad
    Global Head of eCommerce, GANT
  • This is one of the best places from a networking perspective to meet new people.
    Mike Durbridge
    Omni Channel Director, B&Q
  • IRX I always find useful. It’s one of the biggest exhibitions for the internet retailing space.
    Neil Sansom
    CEO, Woolovers



Hall 2
The NEC Birmingham


Clarion LogoIRX (formerly InternetRetailing Expo) is organised by Internet Retailing Events, registered in England and Wales, Company Number 07081797, VAT No. GB 843845601 

Registered Office: Bedford House, 69-79 Fulham High Street, London, SW6 3JW, United Kingdom

Internet Retailing Events are a subsidiary of Clarion Events Limited.