• Incorporating:
  • EDelivery Expo

2018 Conference Tracks

  • Marketing & Customer Obsession

    Marketing & Customer Obsession

    21 March, Theatre 1

    With customer expectations getting ever higher in an increasing complex market of channel options an effective marketing strategy has never been more essential for successful Internet Retailing. 

    The ‘Marketing & Customer Obsession’ track will help you understand customer-centricity and its role in eCommerce as well as what steps you can take to ensure your SEO remains effective in 2018.  We’ll also focus on how sales and customer engagement can be increased through personalisation, how to drive profitability from social media and how you can achieve real insight and ROI from your customer data. monetate

  • International Growth

    International Growth

    21 March, Theatre 2

    With the uncertainty Brexit has created for eCommerce; many retailers are increasingly looking to international markets from growth opportunities.  Although the opportunity is huge; trading internationally is a complex process. 

    The ‘International Growth’ track will help you improve your international efforts through effective localisation and enable you to drive customer convenience through efficient international logistics and delivery. We’ll also look at the key international eCommerce challenges and how they can be overcome as well as highlighting which countries offer you the best growth opportunities.  ingenico group

  • Mobile-First


    21 March, Theatre 3

    With the explosive growth of mCommerce retailers have had to accept that their customers are now mobile-first but how can you ensure your business moves to a mobile-first strategy and fully engages the mobile shopper?      

    The ‘Mobile-First’ track will address this challenge and show you how you can boost sales through moving from a mobile-friendly focus to a truly mobile-first strategy.  We’ll look at the role of social media through mobile devices and how it has become transactional, improving loyalty through apps and how you can deliver a great mobile shopping experience that keeps customers spending. klarna

  • The Final Mile

    The Final Mile

    21 March, Theatre 4

    With the options for customer delivery rapidly growing and with some retailers even providing an hourly delivery option; the final mile is fast becoming a key way to differentiate yourself from your competitors.  This crucial track looks at same-day delivery and how you can ensure it enhances customer experience, using tracking effectively to differentiate your offer and what an effective final mile strategy should look like to ensure Black Friday success.  

    We’ll also discuss the plethora of new delivery options, how customer convenience in delivery will change by 2020 and assess how drones and robots will be used to offer a world-class delivery experience. Bringg Logo

  • Beyond Channels

    Beyond Channels

    22 March, Theatre 1

    Customer expectations across retail are rising at a quicker rate than ever before.  Customers want to shop whenever, wherever and however they desire and now expect an increasingly seamless experience across channels. 

    The ‘Beyond Channels’ track will help you face this challenge and drive customer engagement through a united and friction-free shopping experience.  The track will help you re-think your stores to engage the seamless shopper, drive ROI from click & collect, capitalise on the single customer -view and create the right internal culture for your staff to achieve a seamless customer mind-set. Barclaycard Logo

  • Innovation & the Future

    Innovation & the Future

    22 March, Theatre 2

    Many retailers are embracing new innovations as a way to maximise engagement and drive market share.  Others are partnering with start-ups or even starting their own innovation labs to ensure they stay ahead of the game.  

    This track will look at four of the key innovations that are making the most impact on retail- artificial intelligence, augmented/virtual reality, IoT and voice-activation.  You’ll learn what these innovations really mean for retail and how they can best be used to engage your customers and increase your sales.  We’ll also have a panel on what retail will look like in 2020 to help you form forward-thinking strategies to take back to the office. Iponweb

  • Marketplaces & B2B

    Marketplaces & B2B

    22 March, Theatre 3

    This track looks at two key growth areas for eCommerce; marketplaces and B2B.  The marketplaces session in the morning focuses on helping you understand how to drive and sustain real international growth through a successful marketplace strategy and how you can expand through creating your own marketplace. 

    The afternoon sessions focus on the growing importance of b2b.  We’ll look at how a b2b company can successfully transform itself into a digital business, what b2b can learn from b2c eCommerce and how b2b organisations can drive sales through an effective customer-centricity strategy. Amazon mGage

  • Operational Excellence

    Operational Excellence

    22 March, Theatre 4

    The ‘Operational Excellence’ track focuses on the supply chain, operations and logistics element of internet retailing.  Attend this track to understand how you can use innovation in your warehouse to improve your operational efficiency and how you can best manage 3PL relationships during peak trading to improve customer experiences.

    The track also looks at how retailers can work together operationally to drive sales, ensuring your returns policy avoids business disruption and what operational excellence will look like in 2020 and how you can best prepare. Narvar GFS

  • Marketing & Customer Obsession
  • International Growth
  • Mobile-First
  • The Final Mile
  • Beyond Channels
  • Innovation & the Future
  • Marketplaces & B2B
  • Operational Excellence



21 March, Theatre 4
  1. Chair's introduction
  2. Opening Keynote Address

    Driving Market Share And Customer Experience Through Best Practices Of Same Day Delivery 

    • Understanding customer expectations and business case around same day delivery
    • Building a cost-effective same day delivery strategy the offers real ROI and customer engagement
    • Assessing and overcoming the key same day delivery challenges
    • Comparing and contrasting key same day delivery carrier options and which technologies to invest in
    • Evaluating how you can differentiate yourself in a commercial way from other retailers offering same day delivery to impress your customers



    • Nigel Blunt
  3. Fireside Chat:

    How To Approach Two-Person International Delivery When You Are Expanding Quickly 

    • Introduction to Made.com and their delivery strategy
    • What considerations does delivering large items bring to a delivery strategy?
    • Which key pitfalls should retailers be aware of when delivering internationally? 
    • What does an effective international returns policy look like with two-person delivery items? 
    • How do delivery customer expectations differ in different countries?  
    • How can you best manage relationships with international 3PLs for to help you expand quickly? 
    • Which key warehousing and logistics considerations will help you satisfy the international customer?



    • Julien Callede
      Company Logo
  4. Sponsor Keynote

    7 Steps To Building State-of-The-Art Delivery Operations

    Considering the drastic changes that the delivery market has undergone over the past few years, companies that want to remain viable need to achieve logistical excellence in terms of both operational efficiency and customer experience.

    This presentation will present the best practices required to achieve these goals:

    • How to streamline your processes, improve their efficiency and reduce related costs
    • Technologies to provide comprehensive visibility and communicate effectively
    • Ways to customize your customers' experiences in order to build loyalty



    • Raanan Cohen
      Company Logo
  5. Welcome back
  6. Presentation

    What Can The eCommerce Sector Learn From A Fast Growing, Highly Innovative, International Delivery Disruptor? 

    • The world of work and how people want to work is changing 
    • On-demand apps can help grow traditional sectors rather than rival them 
    • Delivery is motored by technology - how machine learning means quicker delivery times 



    • Caroline Hazlehurst
      Company Logo
  7. Panel Discussion

    How Will Delivery And Customer Convenience Change By 2020 And What Should You Do Now To Prepare?

    The moderator will ask some of the following questions:

    1. What will a state of the art delivery look like in 2020 and what should you do now to prepare
    2. What will customer expectations be around one hour delivery by 2020 and what should your strategy be today?
    3. What advances can we expect with drone delivery by 2020 and what should you do today to prepare?
    4. How will bicycle delivery be impacting eCommerce by 2020 and how can you integrate it into your strategy today?
    5. How will robot and self-driving delivery be impacting retailer’s delivery strategies by 2020 and what should your strategy be today?
    6. Which drop off points beyond the home will prevail by 2020 and what should your strategy be today?
    7. What proportion of deliveries will be made to customers’ boots and lockers by 2020 and should you integrate it into your strategy?
    8. How will driverless vehicles and robots impact the delivery market by 2020 and what should you do now to prepare?
    9. How seriously should retailers take subscription models as part of their delivery strategies?
    10. How important will instant returns be by 2020?


    • Caroline Hazlehurst
      Company Logo
    • Robert  Kulawik
      Company Logo
    • Samantha James
      Company Logo
    • Tim  Stevens
      Company Logo
  8. Closing Address

    Using Visibility And Tracking As A Key Way To Differentiate Your Last Mile

    • Achieving a clearer understanding of the growing customer demand for track and trace
    • Building a strategy that maximizes visibility for your customers as a key differentiator
    • Assessing how to achieve visibility if you have a mix of carriers
    • Evaluating what smaller retailers can lean from the big players regarding visibility and tracking
    • Predicting where visibility and tracking are headed for future strategic planning



    • Chris Haighton
      Company Logo
  9. Chair’s Closing Comments
  • I love IRX it has that great mix of interesting sessions and speakers, as well as a good exhibition filled with new suppliers and new technologies – it’s a great time out of the office!
    Sarah Stagg
    Director of Digital Product, House of Fraser
  • IRX is a must attend event, I’m here every year. It’s a great venue… really convenient venue and a lot of great exhibitors.
    Stuart McMillan
    Deputy Head of eCommerce, Schuh
  • The thing about IRX is the consistency, it’s now a very well established show, it’s well-known within our industry and for me what’s interesting, is that it attracts a lot of established businesses that want to do even more and get even bigger.
    Julian Wallis
    Head of Sales UK & Ireland, Ingenico ePayments
  • I think it’s one of the biggest events of the year, I’ve actually come over from Sweden to be here today and it seems like it’s bigger than ever before.
    Kieran Clinton-Tarestad
    Global Head of eCommerce, GANT
  • This is one of the best places from a networking perspective to meet new people.
    Mike Durbridge
    Omni Channel Director, B&Q
  • IRX I always find useful. It’s one of the biggest exhibitions for the internet retailing space.
    Neil Sansom
    CEO, Woolovers



Hall 2
The NEC Birmingham


Clarion LogoIRX is organised by Internet Retailing Events, registered in England and Wales, Company Number 07081797, VAT No. GB 843845601 

Registered Office: Bedford House, 69-79 Fulham High Street, London, SW6 3JW, United Kingdom

Internet Retailing Events are a subsidiary of Clarion Events Limited.