edrone - the first eCRM for eCommerce. Edrone eCRM is a system to analyse customer behaviour (Customer Intelligence) and engage them using automated and personalized messages (marketing automation). Edrone collects and analyses data on user behaviour in the store and sends personalized, automatic messages to increase sales. Our customers are both major European online stores as well as developing eStores. Edrone customers include: x-Kom, Eastend, CitySport, Agent Provocateur, Unhuman, Wojas, Muve and over 300 other stores. Each month edrone handles Internet transactions worth over 2 billion Euros. Edrone is the first eCRM system designed for online stores. KNOWING and ENGAGING are the two pillars of edrone. The system automatically collects and analyses data about user behaviour in the e-store and creates personalized and tailored messages to increase sales and CLV. Edrone innovation involves the use of Social eCRM and the machine learning technology.
I love IRX it has that great mix of interesting sessions and speakers, as well as a good exhibition filled with new suppliers and new technologies – it’s a great time out of the office!
Director of Digital Product, House of Fraser
IRX is a must attend event, I’m here every year. It’s a great venue… really convenient venue and a lot of great exhibitors.
Deputy Head of eCommerce, Schuh
The thing about IRX is the consistency, it’s now a very well established show, it’s well-known within our industry and for me what’s interesting, is that it attracts a lot of established businesses that want to do even more and get even bigger.
Head of Sales UK & Ireland, Ingenico ePayments
I think it’s one of the biggest events of the year, I’ve actually come over from Sweden to be here today and it seems like it’s bigger than ever before.
Global Head of eCommerce, GANT
This is one of the best places from a networking perspective to meet new people.
Omni Channel Director, B&Q
IRX I always find useful. It’s one of the biggest exhibitions for the internet retailing space.