IRX Engage



Stand: H31

Pennies is an award-winning fintech charity with an important mission:  To protect and grow micro-donations - ensuring the public has digital ways to keep donating the small amounts of money that are so vital for charitable causes.

Pennies aims to build a community of givers, and turn small acts of kindness into powerful impact for the charity sector. Because microdonations matter – now more than ever. 

Pennies runs the digital charity box, the digital upgrade of the traditional charity tin, designed to fit with our increasingly cashless lifestyles. Donating a few pence to charity when paying by card or mobile wallet is as simple as a single press of a button or click of a mouse.

As our daily lives are changing, Pennies wants to make sure everyone has the chance to donate to charity where they can, especially online and in-app. The opportunity is urgent, and groundbreaking in its possibility: there is a potential if each of us gave around 35p a week, for UK consumers to raise £1bn a year for charity.

  • Ecommerce platforms and user experience - including personalisation, UX design, site performance and testing, analytics, optimisation and usability


64 London Wall, London EC2M 5T
United Kingdom


Contact Exhibitor

2 Results
2 Results
  • Giving small change a big purpose with Pennies

    by: Pennies 8 Sep 2016
    Sometimes it’s difficult to see how we can make a difference. We want to do our bit but perhaps don’t have much time, or much to give. It feels good to help, if only it was easier. Pennies, the dig
1 Results
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  • There are so many innovative companies, so much variation, great content and the speakers are talking about relevant business problems.
    Stuart Eames, Retail Innovation Lead
    Waitrose & Partners
  • The most exciting thing I’ve seen at IRX this year are the new products, new plugins and tools that are now becoming available that perhaps we’d never considered before.
    Agata Styczen, Senior Online Merchandising Manager
    O2 (Telefónica UK)
  • It’s interesting to know what’s happening in the industry… There’s a friendly atmosphere, a number of keynote speakers, a number of theatres so a lot of opportunities to engage and talk to people.
    Munish Khurmi IT Delivery Manager
  • You can talk to different retailers, visitors and you can share knowledge with them. It’s worth coming to IRX.
    Muhammed Aslam, Finance Manager
    Kiddies Kingdom
  • It’s really important to be here to really understand what’s going to be our next challenge.
    Carlos Larraz, Co-Founder & CEO


Location & opening times

Hall 2
The NEC Birmingham

Wednesday 17 March 2021 | 09:30 - 17:00
Thursday 18 March 2021 | 09:30 - 16:00


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