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Product data optimisation for Facebook and Instagram

20-Mar-2019

Facebook and Instagram have established themselves as very important sales channels. With two billion Facebook users a month and 800 million Instagram users, these channels offer incredible reach and targeting opportunities. Showing ads to people based on the nature and timing of their interaction can be done with ease. Lately, the forms of advertising have further developed. We will review how you can find out which ones are current and how you can correctly process and optimise your data on Facebook and Instagram.

WHAT DOES THE IDEAL PRODUCT DATA LOOK LIKE ON FACEBOOK/INSTAGRAM?

Good news first: You can easily set, control and manage both Facebook Ads and Instagram Ads via Facebook Business Manager.

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5,000

Attendees

150

Exhibitors

100

Speakers

100

Content Hours

2019 speakers

  • I love IRX it has that great mix of interesting sessions and speakers, as well as a good exhibition filled with new suppliers and new technologies – it’s a great time out of the office!
    Sarah Stagg
    Director of Digital Product, House of Fraser
  • IRX is a must attend event, I’m here every year. It’s a great venue… really convenient venue and a lot of great exhibitors.
    Stuart McMillan
    Deputy Head of eCommerce, Schuh
  • The thing about IRX is the consistency, it’s now a very well established show, it’s well-known within our industry and for me what’s interesting, is that it attracts a lot of established businesses that want to do even more and get even bigger.
    Julian Wallis
    Head of Sales UK & Ireland, Ingenico ePayments
  • I think it’s one of the biggest events of the year, I’ve actually come over from Sweden to be here today and it seems like it’s bigger than ever before.
    Kieran Clinton-Tarestad
    Global Head of eCommerce, GANT
  • This is one of the best places from a networking perspective to meet new people.
    Mike Durbridge
    Omni Channel Director, B&Q
  • IRX I always find useful. It’s one of the biggest exhibitions for the internet retailing space.
    Neil Sansom
    CEO, Woolovers

 

Location

Hall 2
The NEC Birmingham

Information

Clarion LogoIRX is organised by Internet Retailing Events, registered in England and Wales, Company Number 07081797, VAT No. GB 843845601 

Registered Office: Bedford House, 69-79 Fulham High Street, London, SW6 3JW, United Kingdom

Internet Retailing Events are a subsidiary of Clarion Events Limited.