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InternetRetailing Expo IRX

Scaling eCommerce


Product Information Management (PIM) provides the infrastructure your company needs to cost-effectively expand your products, reach more markets, and take advantage of new sales channels.

PIM is a gateway technology that:
▪▪ Increases marketer productivity up to 50%
▪▪ Expands to new markets through efficient localization
▪▪ Offers omnichannel marketing…without driving your staff crazy
▪▪ Increases sales conversion rates (up to 4X)
▪▪ Offers faster time-to-market (up to 3X)
▪▪ Decreases returns by as much as 40%
▪▪ Makes cool new ideas like retail chatbots actually work

PIM itself may not sound sexy, but it’s a critical foundation for virtually every strategic initiative in eCommerce and product marketing today.

Don’t Sweat eCommerce: PIM’s Got You Covered

Akeneo is one of the best PIM solutions on the market, but this eBook is not really about that. This book is about why your executive team should be talking about the strategic role that PIM, as a category, will play in your overall expansion strategy.

Download free eBook


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Content Hours

2020 speakers



  • There are so many innovative companies, so much variation, great content and the speakers are talking about relevant business problems.
    Stuart Eames, Retail Innovation Lead
    Waitrose & Partners
  • The most exciting thing I’ve seen at IRX this year are the new products, new plugins and tools that are now becoming available that perhaps we’d never considered before.
    Agata Styczen, Senior Online Merchandising Manager
    O2 (Telefónica UK)
  • It’s interesting to know what’s happening in the industry… There’s a friendly atmosphere, a number of keynote speakers, a number of theatres so a lot of opportunities to engage and talk to people.
    Munish Khurmi IT Delivery Manager
  • You can talk to different retailers, visitors and you can share knowledge with them. It’s worth coming to IRX.
    Muhammed Aslam, Finance Manager
    Kiddies Kingdom
  • It’s really important to be here to really understand what’s going to be our next challenge.
    Carlos Larraz, Co-Founder & CEO


Location & opening times

Hall 2
The NEC Birmingham

Wednesday 17 March 2021 | 09:30 - 17:00
Thursday 18 March 2021 | 09:30 - 16:00


Clarion LogoIRX is organised by Internet Retailing Events, registered in England and Wales, Company Number 07081797, VAT No. GB 843845601 

Registered Office: Bedford House, 69-79 Fulham High Street, London, SW6 3JW, United Kingdom

Internet Retailing Events are a subsidiary of Clarion Events Limited.