My journey in ecommerce started over a decade ago when I was tasked to help deliver a new online channel for my employer. Since then, I’ve made sure to keep myself at the forefront of the industry with a focus on driving results. It’s meant that I’ve been involved in everything from stock allocation and replenishment, getting marketplace channels up and trading, building nimble and efficient teams, having a hand in two website replatforms and being responsible for marketing spend that’s run into the millions of pounds.  

I’m now heading up the digital channels of the Bushell Investment Group’s portfolio of businesses, including Aldo Shoes UK and Regis Salons.