Alison Hutchinson CBE is the CEO of Pennies, an award-winning fintech charity making digital giving affordable, sustainable, and feel-good. Previously, Alison spent 15 years at IBM running a European consortium of banks, and leading the global business for eCommerce solutions for the financial services sector. She next joined Barclays Bank where she was the first CEO for a small digital subsidiary joint venture with Accenture, and latterly Marketing Director at Barclaycard. Prior to Pennies, Alison was Chief Executive of FTSE financial services company Kensington Group plc. She currently holds Non-Executive Director positions at Yorkshire Building Society, LV= and is the Senior Independent Director at DFS plc.