IRX Engage

Craig Griffiths

Craig Griffiths

Craig Griffiths

Client Partner Manager, Zenloop

Before moving to Berlin in 2019, Craig spent 18 years in Manchester. Some of these at the inhouse at the NBrown group and Manchester's own R.O.EYE agency. His experience includes media trading, partnerships, SaaS, customer success and delivering cross channel campaigns using attributed data. 

Being curious in data and what it's telling him has been a key part in delivering a 5-star service for clients from Craig and his teams. Having come from the acquisition world, there is so much technology focused on bringing in new customers, but very little on the actual retention and loyalty of existing customers, despite this being perhaps even more critical for online companies. It was certainly somthing his previous client's talked about more and more. This took him to Berlin and zenloop.

  • There are so many innovative companies, so much variation, great content and the speakers are talking about relevant business problems.
    Stuart Eames, Retail Innovation Lead
    Waitrose & Partners
  • The most exciting thing I’ve seen at IRX this year are the new products, new plugins and tools that are now becoming available that perhaps we’d never considered before.
    Agata Styczen, Senior Online Merchandising Manager
    O2 (Telefónica UK)
  • It’s interesting to know what’s happening in the industry… There’s a friendly atmosphere, a number of keynote speakers, a number of theatres so a lot of opportunities to engage and talk to people.
    Munish Khurmi IT Delivery Manager
  • You can talk to different retailers, visitors and you can share knowledge with them. It’s worth coming to IRX.
    Muhammed Aslam, Finance Manager
    Kiddies Kingdom
  • It’s really important to be here to really understand what’s going to be our next challenge.
    Carlos Larraz, Co-Founder & CEO


Location & opening times

Hall 2
The NEC Birmingham

Wednesday 17 March 2021 | 09:30 - 17:00
Thursday 18 March 2021 | 09:30 - 16:00


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