• Incorporating:
  • EDelivery Expo

Heike Zellerhoff

Heike Zellerhoff

Heike Zellerhoff

Manager Sales & Relations UK, shopware AG
As Manager Sales & Relations UK at Shopware, Heike Zellerhoff spearheads business development in Ireland and the UK. Heike has accompanied the internationalisation of Shopware from the beginning. After completing her Master’s in English and American Culture and Business Administration in Passau, Kassel and Aberdeen, Heike joined Shopware and gathered first-hand experience as Key Account Manager in the international team, consulting customers and partners around the world, mainly in the UK. Heike’s profound knowledge in international eCommerce and retail led to her assuming responsibility for the management of assigned markets, marketing plans and all other strategic activities. Heike is deeply involved with partners and enterprise customers across different industries, which allows her to develop tailor-made strategies for ongoing eCommerce success.
  • I love IRX it has that great mix of interesting sessions and speakers, as well as a good exhibition filled with new suppliers and new technologies – it’s a great time out of the office!
    Sarah Stagg
    Director of Digital Product, House of Fraser
  • IRX is a must attend event, I’m here every year. It’s a great venue… really convenient venue and a lot of great exhibitors.
    Stuart McMillan
    Deputy Head of eCommerce, Schuh
  • The thing about IRX is the consistency, it’s now a very well established show, it’s well-known within our industry and for me what’s interesting, is that it attracts a lot of established businesses that want to do even more and get even bigger.
    Julian Wallis
    Head of Sales UK & Ireland, Ingenico ePayments
  • I think it’s one of the biggest events of the year, I’ve actually come over from Sweden to be here today and it seems like it’s bigger than ever before.
    Kieran Clinton-Tarestad
    Global Head of eCommerce, GANT
  • This is one of the best places from a networking perspective to meet new people.
    Mike Durbridge
    Omni Channel Director, B&Q
  • IRX I always find useful. It’s one of the biggest exhibitions for the internet retailing space.
    Neil Sansom
    CEO, Woolovers



Hall 2
The NEC Birmingham


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Internet Retailing Events are a subsidiary of Clarion Events Limited.