Data is all around us. With the volume, velocity and complexity of data continuing to accelerate, companies need to manage the information ecosystem ever more wisely. Our workshop outlines the importance of data accuracy, linkage, authentication, customer insights, market planning, activation and measurement.

We live in an age of amazing technologies to drive customer experience, but those tools are often limited by a lack of good data or data integration. iVendi, a company that provides retail infrastructure products, will tell the story of how they modernized their stack from the data-layer up, which was the key to enabling real-time analytics for every team, complete customer profiles in their data warehouse, advanced A/B testing and richer conversion tracking.

Find out how to increase their sales and get their products seen. Google Shopping is highly competitive. Therefore, retailers need to make sure their Ads and Data Feed are optimised for success. They will find out how to do this in this workshop.

It is clear that we cannot turn the clock back to pre-2020. Emerging from months of lockdown, even entrenched behaviours have changed. We are all digital consumers now - young and old, rich and poor, the tech-savvy and the digital laggards.

In today's ecommerce world, it’s becoming more and more challenging to manage omnichannel B2B, B2C, and D2C processes and engage with your customers through different channels. Learn how to navigate your way through the complex paths between products, services, and consumers and turn commerce anarchy into commercial success.

Learn how leading retailers chose the right ecommerce strategies for their business, and which technologies had the biggest impact on achieving their ecommerce success.
 

In this session, Mark from Apio will look at the shift in the ecommerce landscape from monoliths to more flexible systems (i. e. microservices). 

Affiliate marketing is a performance-based marketing channel which partners brands with publishers to power sales online. Let the experts from the largest UK affiliate network, Awin,  show you how affiliate marketing can work for your business.

Discover the gold beneath your feet! Most businesses are spending more money than they should on getting new customers. Throwing more money at just traffic acquisition such as Paid Ads and SEO can be the same as throwing it away. In these ever more complex times, ensuring that we are giving customers what they want and making their life as easy as possible is more important now than ever. 

Returns Abuse is a growing problem for online retailers, but it can be very hard to spot. Data suggests up to 8% of all online returns are fraudulent and it isn't just the cost of the products that merchants miss out on. Operational costs, warehousing, lost time and the cost of not being able to deliver products to legitimate customers all harm eCommerce revenues. This workshop will explain the main types of Returns Abuse and Item Not Received claims and will give you the tools to be able to identify and prevent it.

Achieve the optimum efficiency in the process of product photography workflow, including the photography itself and integration with web shops. The efficiency consists of getting professional and consistent outcome, cutting on cost, time and effort.

Loaf’s success was becoming a payments problem. Its existing technology stack was straining at the seams and its payment experiences weren’t living up to its brand promise. With clunky refund processes, mysterious payment failures, and 3D Secure challenges - it was time for a change.

Join us for our workshop where we will explore how online shipping options help or hinder online businesses today, how shipping can drive cart abandonment, how you can easily adapt to accommodate for your customers wants and needs and how your shipping offering at checkout can drive sales conversion utilising a smart shipping platform.

Selling online has never been more accessible, in fact, eBay highlighted there were over 100,000 new ‘pandemic startups’ were formed in 2020. Accessibility and the customer experience are key for any e-commerce stores on eBay. For your business to succeed on eBay, you have to ensure the maximum visibility for your listings. The way to achieve this is by optimizing them for eBay SEO. Having worked with eBay for many years, Optiseller know the steps that will make the biggest difference to your business.

eBay SEO can be as simple as making a few changes to a listing, adding in some more details, item specifics, better quality images or shipping options.

Join Optiseller as they walk you through the basics of eBay SEO. Learn the simple tasks you can add into your routine that can make all the difference to your visibility, sales performance and see a reduction in returns.

We’re not gonna break the internet with this revelation but e-commerce is one of the fastest-growing industries in the world. However, the hyper-growth we’ve seen in the past 18 months was unprecedented. But how has this steep rise in parcel volumes changed how delivery companies approach e-commerce logistics and how consumers view delivery?