Practical workshops

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The workshops are a complete programme of practical, training focused sessions delivered by leading companies in the industry.

With topics including automating ad optimisation, brand loyalty, real-time personalisation, cross-channel personalisation, site-search, affiliate marketing, the last mile, customer experience, algorithm orchestration, payments, telecoms and tax regulations, there's a session for everyone. 

This is your chance to discover more about the latest technologies and how you can use them more effectively to drive sales.

Register for free entry

   

Scroll down to view the workshop programme...

 
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10:00
  1. Workshop 1
    45 mins
    Join our workshop and learn how the intelligent use of data and technology can help you gain new customers and foster better relationships with your existing ones. Martin Squires from Pets at Home and ...
10:45
  1. Workshop 1
    45 mins
    In this workshop we will show you how to create a truly personalised customer journey in eCommerce ' even without a dedicated CRM. With the right technology and the proper integration, you can address ...
  2. Workshop 2
    45 mins
    Stop gambling your website traffic. Learn how to utilise data to inform and strengthen your digital strategy to increase site conversion rate. Let us introduce you to the game changing theory of Data ...
11:00
  1. Workshop 3
    45 mins
    For some time now, our focus has been on Millennials, but it's time to start thinking about their younger siblings. A new generation has arrived and it will soon surpass Millennials as the most highly ...
11:30
  1. Workshop 1
    45 mins
    This educational session will expose common mistakes holding back many retailers. It will share practical insights on overcoming these, before deep diving into the true value of data and how this can ...
  2. Workshop 2
    45 mins
11:45
  1. Workshop 3
    45 mins
    Take a fresh look at cross-channel personalisation Are you looking for new ways to delight your customers and maximise ROI in ecommerce and digital marketing? Are disjointed systems, poor data and hig ...
  2. Workshop 4
    45 mins
13:00
  1. Workshop 2
    45 mins
    The internet has made buying and selling products easier than ever, giving commerce companies, large and small, a path for rapid growth in a global marketplace. Yet customs and tax complexity often pr ...
  2. Workshop 1
    30 mins
    We all know personalised'product'recommendations can significantly raise eCommerce conversions and order values. Most marketers believe that recommended content will result in a healthy lift in conver ...
13:15
  1. Workshop 3
    45 mins
    Powering the customer experience by reducing friction with the email address. In this'session Mark Andrew, Director of Enterprise Sales at Emailage, addresses the dual tension internet retailers face: ...
13:45
  1. Workshop 1
    45 mins
    As retailers look to grow their brand internationally, the challenge they frequently face is how to do that at speed without making their business overly complicated. Today, remaining agile and reduci ...
14:30
  1. Workshop 1
    45 mins
    Managing growth is not an easy task for any eCommerce business. How can online merchants get the most out of various channels at their disposal? What are some of the common mistakes to avoid when plan ...
15:15
  1. Workshop 1
    45 mins
    Let's be honest- there's a lot of 'smoke and mirrors' around what personalization is, what it can achieve and importantly, how.' But today's retailers and brands also urgently need respond to consumer ...
10:00
  1. Workshop 1
    45 mins
    Join our workshop and learn how the intelligent use of data and technology can help you gain new customers and foster better relationships with your existing ones. Martin Squires from Pets at Home and ...
10:15
  1. Workshop 4
    45 mins
    How can marketers comply with privacy laws while maximising opt-in? How should marketers manage opt-ins, opt-outs and global unsubscribes? In this session, learn how to streamline CCPA & GDPR into you ...
10:45
  1. Workshop 2
    45 mins
    With so many digital opportunities available, deciding where to invest your budget most effectively can be maddening. In this interactive session you'll work through a live example, allocating spend t ...
  2. Workshop 1
    45 mins
    In this fast past paced session Richard and Henry will discuss the 80:20 approach to managing Google Shopping campaigns and explain their 'keyword sculpting' principles that have taken single eCommerc ...
11:00
  1. Workshop 3
    45 mins
    With businesses starting to adopt digital transformation and look towards the cloud to provide them with conventional services, we explore some of the challenges and arguments that have left some reta ...
  2. Workshop 4
    45 mins
    What are the elements that go into a frictionless payment experience? How can payment performance help you grow your business. In this no nonsense workshop, we will demystify all the complex payment buzzwords and layout the 4 key things you will only ever need to know to accelerate your payment performance.
11:30
  1. Workshop 1
    45 mins
    This educational session will expose common mistakes holding back many retailers. It will share practical insights on overcoming these, before deep diving into the true value of data and how this can ...
  2. Workshop 2
    45 mins
11:45
  1. Workshop 3
    45 mins
    Are you looking for new ways to delight your customers and maximise ROI in eCommerce and digital marketing? Are disjointed systems, poor data and high costs are preventing you from creating a joined u ...
  2. Workshop 4
    45 mins
12:15
  1. Workshop 1
    45 mins
    In this workshop we will show you how to create a truly personalised customer journey in eCommerce ' even without a dedicated CRM. With the right technology and the proper integration, you can address ...
  2. Workshop 2
    45 mins
13:00
  1. Workshop 2
    45 mins
    The internet has made buying and selling products easier than ever, giving commerce companies, large and small, a path for rapid growth in a global marketplace. Yet customs and tax complexity often pr ...
  2. Workshop 1
    45 mins
13:15
  1. Workshop 3
    45 mins
    Powering the customer experience by reducing friction with the email address. In this'session'Mark Andrew, Director of Enterprise Sales at Emailage, addresses the dual tension internet retailers face: ...
13:45
  1. Workshop 1
    45 mins
    As retailers look to grow their brand internationally, the challenge they frequently face is how to do that at speed without making their business overly complicated. Today, remaining agile and reduci ...
14:30
  1. Workshop 1
    45 mins
    Managing growth is not an easy task for any eCommerce business. How can online merchants get the most out of various channels at their disposal? What are some of the common mistakes to avoid when plan ...
15:15
  1. Workshop 1
    45 mins
    Let's be honest- there's a lot of 'smoke and mirrors' around what personalization is, what it can achieve and importantly, how.' But today's retailers and brands also urgently need respond to consumer ...

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